Tarbes, 09/01/2023 – “Les Petits As – Le Mondial Lacoste” is pleased to announce its partnership with FANtium for the 2023 and 2024 editions of the event. The athlete investment platform, launched in 2022, becomes one of the “Official Partners” of the tournament and will use “Les Petits As” platform to highlight its innovative solution and new model of investment for players.
The world’s most prestigious junior tournament makes its first steps in the web3 industry by partnering with one of its most vibrant actors: the NFT-based athlete investment platform FANtium. Co-founded in 2022 and led by Jonathan Ludwig, FANtium aims to create a new business model for tennis talents by allowing their community to invest in their career.
For its 41st edition from January 19th to January 29th, “Les Petits As – Le Mondial Lacoste” will gather in Tarbes the best 14 and under players who will claim the most coveted title on the junior tour and walk in the footsteps of their illustrious predecessors: Rafa Nadal, Richard Gasquet, Juan-Carlos Ferrero, Michael Chang, Martina Hingis, Kim Clijsters or more recently Bianca Andreescu.
By teaming up together “Les Petits As – Le Mondial Lacoste” and FANtium are entering into a meaningful partnership for the benefit of talents and their future careers.
“We are delighted to welcome FANtium as a partner of the tournament this year. This collaboration is a testament to the event’s historical interest in bringing together various tennis actors, in particular athletes and their fans, but also marks the tournament’s entry into the world of web3, thus highlighting the pioneering nature of the Petits As”. Claudine and Jean-Claude Knaebel, “Les Petits As – Le Mondial Lacoste” founders.
“There are billions of sports enthusiasts in the world who would love to invest in athletes and become part of their journey. By connecting talents with these sports fans, we are making the sport more equal because as a young athlete, your success will no longer depend on your financial background.“ Jonathan Ludwig, co-founder and CEO of FANtium.
About FANtium :
FANtium enables tennis talents to raise money from sports enthusiasts and grow their community.
Tennis talents can use FANtium to raise money from supporters to achieve their goals. This enables talents to stay independent, cover their costs and focus on their careers. Sports enthusiasts can support athletes they believe in and participate in their real-world earnings over the course of a season or a career. It’s not all about money though, supporters become part of the athlete’s inner community, unlocking unique perks and experiences, connecting them to athletes like it was never possible before. The platform has just launched with the first two professional tennis athletes Dominic Thiem and Alexander Bublik. Both players offer a small share of their next season’s prize money but also special “money cannot buy experiences” among them a digital coaching session or exclusive content. In January, FANtium will announce the names of the first tennis talents on the platform.